Packaging Innovations 2018 review: Marrying sustainability with luxury and convenience
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Virojanglor Johnnie Walker Blue Label designer Tom Dixon collected the Pentawards 2018 award for his capsule series consisting of a limited-edition bottle, cage, ice bucket and a coaster. It is heavily perforated steel which stays very strong and maintains the safety and visibility of the bottle inside. The pack also has an aligned finish and color inside and out across all components despite the difference in material and process.