100% Brazilian Chocolates Changes Packaging for Easter
In an effort to always looking for innovations to surprise your customers, the development and marketing team of Bombuello packaging, which specializes in chocolate with high cocoa content (all items of the brand are at least 30% cocoa), chose to change the design of the packaging of their white chocolate tablets, milk and semisweet, making them more sophisticated.
In an effort to always looking for innovations to surprise your customers, the development and marketing team of Bombuello packaging, which specializes in chocolate with high cocoa content (all items of the brand are at least 30% cocoa), chose to change the design of the packaging of their white chocolate tablets, milk and semisweet, making them more sophisticated.
The products reach the shelves in 100 grams in redesigned cardboard box. The dark chocolate which had orange and brown on the pack has been winning replaced by the sophistication of black.
"Our intention is that the items are no longer just for immediate consumption at the time of purchase. The change of packaging is a strategy to increase product sales, since they also serve as a present, from now on" says Rogerio Martins, commercial director of Bombuello Chocolates.
Source: Bombuello
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