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Key trends

Packaging focus

In-depth analytical report providing insight into the materials, solutions and trends driving innovations in the global packaging industry.

Nutrition packaging formats

Innova Market Insights data indicates that as consumers increasingly incorporate supplements and sports nutrition into their daily routines, product launches continue to grow, driving innovation in nutraceutical and sports nutrition packaging. Bottles remain the leading packaging format, while flat pouch launches recorded a +35% CAGR from July 2021 to June 2026.

Household packaging trends

Compostable packaging leaders

Next-gen packaging: Biodegradable films & material innovation

Product innovation

A curated spotlight on emerging trends showcasing innovative products in the packaging market.

Caps & closures reimagined

Trend analysis

Informative visual overviews of the latest innovations, trends and market insights that are shaping the packaging industry.

Trends in snack pack launches

Innova Market Insights data indicates that snack launches grew at a +8% CAGR from July 2021 to June 2026. Flat pouches accounted for 50% of these launches, aligning with consumer preferences for purchasing salty snacks in pouches. Cup packaging formats showed the fastest growth, while plastic was the dominant packaging material.