Cravendale launches limited edition Christmas packaging
Milk brand, Cravendale, has announced that it will be launching limited edition Christmas packaging over the Christmas period.
Milk brand, Cravendale, has announced that it will be launching limited edition Christmas packaging over the Christmas period.
From mid-November, Cravendale gets in to the festive spirit with a new limited edition pack range. Featuring blue snowflakes on the whole milk bottles, green Christmas trees on the semi-skimmed and shiny, red stars on the skimmed, these Christmassy themed bottles are sure to bring a little bit of festive cheer to fridges everywhere.
Cravendale is supporting the new pack launch with a £1.2m media campaign set to encourage shoppers to trade up to Cravendale for a marvellous Christmas.
Commenting on the launch limited edition Christmas bottles, Cravendale brand manager Sophie Macaulay, said: “The new Christmas packaging is our way of joining in the festivities, and surprising and delighting Cravendale fans this December. Christmas is a time when we all want things to be that extra bit special, and whether you’re planning to make a legendary bread sauce or a cracking egg nog, Cravendale finely filtered milk is the essential festive fridge staple.”
Cravendale Limited Edition Christmas bottles are available from mid-November in 1 litre and 2 litre varieties, from all major retailers.
Source: Cravendale
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