Danone’s Adoption Of R-Flute® Saves Money, Improves Logistics And more!
Danone recently approached DS Smith’s Packaging Strategists to help them improve the packaging on one of their popular yogurt products. The results were both more, and less, than they were expecting!
Danone recently approached DS Smith’s Packaging Strategists to help them improve the packaging on one of their popular yogurt products. The results were both more, and less, than they were expecting!
Challenge
Help Danone save money, improve distribution and maximise mechanisation on their yogurt packaging; all without sacrificing product protection or print quality
Approach
Combine DS Smith’s thinner, lighter R-Flute® with clever design for unparalleled packaging performance.
Result
- A 20% reduction in overall costs compared to the previous Shelf-Ready Packaging (SRP) solution
- 25% more packaging per pallet and significantly reduced logistics costs
- 30% weight reduction by moving from two piece packaging to single piece solution
- Cleaner printing and perforations due to stiffer, flatter surfaces of R-Flute®(30% more flutes per cm than B flute)
- Faster production times by moving from manual assembly to mechanised solution
- Reduced CO2 emissions during distribution
- Increased sales thanks to a wide front opening and high-definition, six-colour, flexo printing preprint
As Packaging Strategists DS Smith takes pride in working with its customers to reduce costs, improve sales and manage risks but it is still nice to get some recognition for the work we do. That is why we were delighted that our work with Danone was nominated for two ‘Oscar de l'Emballage’ awards in the corrugated cardboard and environmental categories!
Source: DS Smith
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