Guerlain Launches Custom Packaging By Graffiti Jonone
In partnership with the American graffiti artist Jon One, Guerlain launched a limited collection of perfumes with customized packaging. The artist received the traditional bottles of the brand, which has existed since 1853, without any painting.
In partnership with the American graffiti artist Jon One, Guerlain launched a limited collection of perfumes with customized packaging. The artist received the traditional bottles of the brand, which has existed since 1853, without any painting. The vials were painted manually, one by one. The 98 bottles will be sold at 9000 Euros each. Blue packaging acondicionam perfume Shalimar, the pink bottles fragrance La Petite Robe Noire and glasses orange perfume Rose Barbara. To mark the launch, Guerlain performs an exhibition with Jonone work in his shop the Champs Elysees Avenue in Paris, where he also will be on sale the new collaboration.
Source: Guerlain