14 Aug 2024 --- At the melting pot of sustainability and indulgence, the ice cream sector is advancing its green claims in packaging innovation. Featuring insights from Huhtamaki, Metsä Group and Berry Global Group, Packaging Insights examines the latest advances in bio-based cartons with water-based barrier coating, alongside innovations in flexographic printing. “There is a growing demand for sustainable packaging alternatives — the key requests are around recyclability, material reduction and differentiation,” Herwin Wichers, global head new business, FMCG Category at Huhtamaki, tells us.
