Label Summit Latin America Returns to Brazil

This year's packed conference program features over 20 seminar sessions designed to help local and regional label printers learn about the commercial opportunities available to them in this fast-moving and increasingly globalized industry.

30/03/07 Label Summit Latin America, taking place on 15-16 May 2007 at the WTC Hotel, Sao Paulo, will celebrate its second anniversary as a high-level conference being held in Brazil. This year's packed conference program features over 20 seminar sessions designed to help local and regional label printers learn about the commercial opportunities available to them in this fast-moving and increasingly globalized industry.

A range of leading local and international industry experts will gather in Sao Paulo to address the senior-level delegation this May. Specialists from leading global organizations such as Avery Dennison, Nilpeter, Mark Andy, UPM Raflactac, Stanford Products and Gidue will all be taking centre stage and demonstrating the main factors and trends shaping the future direction of the label industry at both regional and global level.

Hot topics over the two day conference program include: regional label industry trends; anti-counterfeiting processes; brand security and authenticity; opportunities in the beverage and wine industry; leaner manufacturing; digital printing and supplier relationships, to name a few.

On the first day of the conference, Christian Simcic, Group Vice President of Roll Materials at Avery Dennison will give the keynote address with an overview of the key developments in the Latin American economy and an analysis of the main challenges and opportunities in this growing industry. The first day will also feature the results of an in-depth survey of Latin American converters revealing the latest growth areas and the changing material trends in the market. At the end of the first day, an in-depth case study will be presented by Jeffrey Arippol, Managing Director of Novelprint, who will show delegates how to meet the ever-changing requirements of a global brand entering new markets and how 100 million labels were produced in under a month for a launch program.

Various international panel sessions will take place over the two-days focusing on a number of themes, including: the best strategies for adapting smart labels and RFID technologies; how to form regional and global alliances; and how to select the printing process that will maximize efficiency and performance. Case studies will also be a key component of the conference, with practical examples from the food and drinks industries being discussed.

A tabletop exhibition will be running alongside the conference with local and international suppliers showcasing their latest product news, including: Avery Dennison, Mark Andy, Nilpeter, Gallus, UPM Raflatac, Gidue, GEW, Green Bay Packaging, Hewlett Packard, AVT, Omet, Xsys Print Solutions, Industrial de Informatica SA de CV, Distribuidora Grafica Novaro, Rotoflex, Degussa and Comprint, to name a few.

Label Summit Latin American 2007 is supported by two local industry associations, ABIEA and ASIMPRES. Davidson Guilherme Tomé, President of ABIEA, commented: "In 2005, Label Summit Latin America provided an unprecedented opportunity for label converters to learn the latest technical and market information, along with the chance to network with key suppliers. In a market like Brazil, where the industry has a massive potential but lacks industry knowledge, the Label Summit is exactly what converters need to bridge this gap. We are delighted to support the summit again this year, and look forward to seeing many converters at the event in May."

Roger Pellow, Labelexpo Managing Director, said: "We're very excited to be back in Sao Paulo for the second time. The label industry in this region is growing very rapidly. We're pleased to provide a forum where the industry can get together to hear in-depth insights and advice about the key developments happening locally and internationally. Those attending the conference and exhibition will take away many learnings that will help the productivity, efficiency and profitability of their business. The summit is also a great opportunity for people to network with their peers and identify potential international alliances."

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