Old Orchard Brands Refreshes the Look of Its Premium 100 Percent Fruit Juice Blends
New products, expanded distribution and 15 to 20 percent sustained growth over the past five years is leading Old Orchard Brands to refresh its popular and successful 100 percent fruit juice blends line with new labels that are brighter, bolder and present new fruit illustrations and improved graphics.
New products, expanded distribution and 15 to 20 percent sustained growth over the past five years is leading Old Orchard Brands to refresh its popular and successful 100 percent fruit juice blends line with new labels that are brighter, bolder and present new fruit illustrations and improved graphics. Refreshing labels on all six of its 100 percent fruit juice blends is a continuation of an effort by the company to position its various products into sub-segments of the Old Orchard Brand. Old Orchard introduced several new products in 2004, which rapidly expanded the number and varieties of juice blends and juice cocktails that the company now offers. In addition, the company will soon add an additional 100 percent fruit juice blend to the newly refreshed line of 100 percent juices.