Tetra Recart Now at Sainsbury Stores in the UK
Four varieties of chopped tomatoes and one new Premium chopped tomatoes packed by Co-packer Columbus will be on shelves at Sainsbury's starting on Monday, October 18. Sainsbury Press release Sep. 2004: The humble tin can – a constant feature in millions of UK homes for nearly 200 years – could soon be a thing of the past. Instead, canned tomatoes will be replaced with a new cardboard based, rectangular pack which means that they will taste better, and will be much easier to open and store.
Four varieties of chopped tomatoes and one new Premium chopped tomatoes packed by Co-packer Columbus will be on shelves at Sainsbury's starting on Monday, October 18. Sainsbury Press release Sep. 2004: The humble tin can – a constant feature in millions of UK homes for nearly 200 years – could soon be a thing of the past. Instead, canned tomatoes will be replaced with a new cardboard based, rectangular pack which means that they will taste better, and will be much easier to open and store. Sainsbury’s has confirmed that they will stock four varieties of chopped tomatoes using the Tetra Pak’s new Tetra Recart™? package and experts believe that this could be the shape of things to come with more tinned goods moving to this new format, except for pineapple rings of course! Sainsbury’s canned food buying manager Les Rowse says; “ It will be sad to say farewell to the tin can, but these packs are certainly the shape of the future. The cardboard packs don’t need a tin opener to open, and fit better in the cupboard and fridge. Unlike tin cans, the Tetra Recart cartons are made mainly from a renewable resource – trees, and with a purpose built carton recycling plant now in operation in the UK, they can also be recycled. “ In addition, they are safer to use – the Royal Society for the Prevention of Accidents say that over 2000 people cut their fingers whilst opening cans every year, but, the real big advantage is that tomatoes kept in these packs simply taste better. Less heat is needed before packing, compared to their tin rival. Les Rowse continues; “ The new pack means that the tomatoes we sell will still be bursting with every one of its original flavour.” But, like all major advances in technology, there are some disadvantages. “Tying a cardboard pack to the back of a bride and groom’s car as they drive away won’t create quite the same clatter as the usual array of tin cans, but nevertheless, the development is exciting news for our customers. It means better food, whenever you want it, time after time,” says Les Rowse.
