The Creamery’s portfolio was expanded in late 2015 with the launch of two new carton sizes to add to its long standing pint of milk in the Pure-Pak® Classic carton. Following a £800,000 investment in state-of-the-art filling technology the Creamery introduced an 189ml snack pack and an 950ml family pack– also in Pure-Pak® cartons.
The Creamery’s portfolio was expanded in late 2015 with the launch of two new carton sizes to add to its long standing pint of milk in the Pure-Pak® Classic carton. Following a £800,000 investment in state-of-the-art filling technology the Creamery introduced an 189ml snack pack and an 950ml family pack– also in Pure-Pak® cartons.
In addition to the two new pack formats the Creamery has also added a closure bringing the first milk carton closure to the Isle of Man. “We are delighted with the results of the new investment. A new packaging design along with the snack size and family size carton are really strengthening our offering on-island. The introduction of the screw closure on the Pure-Pak® cartons brings the convenience of easy opening and closeability, and adds a few extra days of shelf life for more consumer value,” says Findlay Macleod, Managing Director of the Isle of Man Creamery.
“This massive investment in the new technology and new cartons shows commitment to our consumers and the 31 local farms from across the island who supply us with over 20 million liters of fresh milk a year,” continues Findlay. To celebrate the launch of the new cartons and filling line, the Creamery has teamed up with local charity Manx Cancer Help with an advert on the 950ml Pure-Pak® cartons. The new cartons and closure were launched in December with a special ceremony at the Creamery. The products are distributed throughout all key supermarket chains on the island.
Source: Elopak