TricorBraun develops first 100 percent post-consumer recycled material dish soap cap
30 Aug 2018 --- Seventh Generation, a household and personal care products company active in the sustainable products space, has launched the first liquid dish soap on the market to be made completely of post-consumer recycled materials. Notably, the bottle’s new cap, developed by TricorBraun, utilizes 100 percent post-consumer recycled materials, many of which were plastic clothes hangers. The new design also supports the company’s goal of ensuring each packaging component across its product portfolio is virgin petroleum free and widely recyclable by 2020.
“This small design change will make a big impact on reducing the footprint of our dish soap, and we hope, will also set a new standard for the industry,” says Joey Bergstein, Chief Executive Officer of Seventh Generation. “Caps are among the last piece of the packaging portfolio to convert to virgin petroleum-free plastic and with this announcement, we’re happy to report about 85 percent of Seventh Generation packaging components are already there.”
Seventh Generation worked closely with TricorBraun to make the cap. Their task was to not only make it out of 100 percent post-consumer recycled materials, but also make it effective, focusing on the quality and addressing consumer preference.
Though the packaging has changed, the formula for the dish liquid remains the same. Seventh Generation’s complete line of dish liquids are free of dyes, biodegradable and not tested on animals. The 95 percent plant-based (USDA certified bio-based) formula is also proven to cut through grease and tough, dried-on food. The dish soap comes in a Free & Clear variety which is clinically proven hypoallergenic as well as in a line of fragranced varieties which are scented with 100 percent essential oils and botanical ingredients.
The new cap will be rolling out on store shelves this month.
Caps and closures in the news
International manufacturer of caps and closures United Caps, of which innovative caps and closure are core business, and Braskem, a Brazilian petrochemical company, have announced a new collaboration aimed at delivering “Greener” bio-sourced plastic caps and closures made from sugarcane.
Bioethanol, the feedstock for “I'm green” polyethylene, the basis for United Caps “Greener” bioplastic caps, is derived from sugarcane, a renewable alternative to traditional fossil feedstocks. Being a renewable feedstock, sugarcane captures and fixes CO2 from the atmosphere with every growth cycle, which occurs annually. This means that the production of “I'm green” polyethylene contributes to the reduction of greenhouse gas emissions when compared to conventional polyethylene, made from fossil materials.
Plastic closures manufacturer Bericap is set to exhibit their latest product innovations at FachPack in Nuremberg this September, including the Bericap DIN 60 TAP, a safe and convenient time-effective capping system for industrial application, and the 2-Flow and X-Flow valve systems for the food industry. Both ranges hope to avoid wastage, in this way ticking the sustainability box. BERICAP products are designed to facilitate consumer convenience by fulfilling customers’ expectations towards weight-optimized, high-performance and quality packaging.
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