Design and Branding

14 Jan 2019 --- Family-owned Bavarian mustard producers Mari-Senf has launched a new Bag-in-Box dispensing system which has “huge plastic waste reduction potential.” Designed by DS Smith’s UK Rapak division in collaboration with Swedish dispensing specialists Asept, the Bag-in-Box design aims to minimize serving and clean-up time for street food kiosks, making it ideal for events such as Germany’s Oktoberfest.
11 Jan 2019 --- In Part 1 of Packaging trends 2019, PackagingInsights explored the biggest driver in packaging today: sustainability. Sustainability is at the center of another major trend – the rise of e-commerce – which is set for a pivotal year, especially after Amazon announced that its Frustration-Free Packaging (FFP) program will be enforced with financial penalties as of October 1, 2019, in five major EU countries and August 1, 2019, in the US and Canada. Part 2 explores this major trend in addition to another anticipated development in 2019: the continuing popularization of connective packaging technologies.
11 Jan 2019 --- Plastic film specialists Südpack will begin the commercial rollout of its easy-to-recycle Ecocraft Skin packaging this year. Ecocraft Skin is aimed at helping meat, fresh fish and cheese products attract attention in the refrigerated and frozen food sections with its paper-like look. The pack is designed to improve sustainability levels while, significantly, it does not require food manufacturers to invest in new thermoforming machines.
08 Jan 2019 --- Packaging trends in 2018 were dominated by sustainability action, largely fueled by rising anti-plastic sentiment. It was a year that saw widespread bans on single-use plastic items, the announcement of The New Plastics Economy Global Commitment and the launch of the world’s first plastic-free supermarket aisles in Amsterdam and London. At the same time, the milestone merger of two plastic giants in Amcor and Bemis suggests that there are still major players ready to invest in the future of the material. In the first of a two part report on packaging trends, PackagingInsights speaks to several industry experts about what to anticipate in 2019, starting with the most hotly contested trend: sustainability.
13 Dec 2018 --- Francesco Rinaldi has become the first pasta sauce brand to incorporate Augmented Reality (AR) technology into its packaging. In a move anticipated to enhance brand loyalty and increase sales, consumers can scan Rinaldi jar labels with a smartphone and watch the brand’s icon, Mrs. Rinaldi, deliver “an entertaining and engaging product message” via a downloadable app.
11 Dec 2018 --- In time for the busy Christmas period, Ball has partnered with Carlsberg Srbija Group to create an exclusive, premium can design for Tuborg’s Christmas beers.
10 Dec 2018 --- Costa Coffee and Barclaycard have collaborated to launch the UK’s first reusable coffee-cup with integrated contactless payment technology. Powered by Barclaycard’s bPay technology, Costa Coffee’s Clever Cup allows users to make purchases with the cup, top up their in-store credit balance and track payments online or via a dedicated app on both iPhone and Android devices. Launched last month in Costa Coffee stores across the UK, this reusable innovation is expected to decrease the volume of discarded coffee cups.
07 Dec 2018 --- Label supplier UPM Raflatac has introduced a new line of ultra-clear thin film labels made from 90 percent recycled content in the EMEIA region. The Vanish PCR labels are currently the only labels on the market to incorporate recycled content, according to Raflatac. They are designed to increase sustainability without compromising on performance and design.
05 Dec 2018 --- Stora Enso and Sulapac have teamed up with the aim of producing renewable and biodegradable straws on an “industrial scale.” The straws are based on Sulapac’s biocomposite material – made of wood and natural binders – designed to be recycled via industrial composting and biodegrade in marine environments.
03 Dec 2018 --- Digital imaging company Electronics For Imaging (EFI) will present its portfolio of advanced corrugated packaging production technologies at this week’s All4Pack trade show in Paris. This year’s showcase will include the launch of new print modes for the EFI Nozomi C18000 – the ultra-high-speed, single-pass inkjet corrugated board press that is helping many of the world’s leading packaging companies thrive with high-graphic, direct-to-board digital printing.
03 Dec 2018 --- A 29-year-old French entrepreneur has created and independently-launched a 100 percent renewable and recyclable food wrap packaging called Cosse. Produced from organic cotton coated with resin, wax and oil, the sticky but not gluey material can be used to package a wide range of foods including fruit and vegetables, pasta salad, cheese and bread. It can be washed in warm soapy water and reused up to 250 times. PackagingInsights speaks to the creator, Clémence Maurel, about the environmental and commercial success of this innovative packaging.
29 Nov 2018 --- Kellogg UK is to adopt color-coded labeling in the UK on cereal packs made exclusively for sale in Britain. The new labeling is to start from January 2019 on brands including Coco Pops, Crunchy Nut, Corn Flakes, Rice Krispies, Frosties and Special K. The news comes a day after PepsiCo announced it will trial interpretative color-coded labeling for both beverages and foods in many EU markets, using the 100g/ml-based approach already voluntarily implemented in the UK and Ireland.
29 Nov 2018 --- Australian family-owned winery De Bortoli Wines has won the inaugural Winery Innovator of the Year trophy at the prestigious International Wine and Spirit Competition (IWSC) in London this month. The winery was recognized for continuing to be at the forefront of Australia’s pale dry Rosé movement, particularly for its unique packaging on its new Rosé Rosé which features a color side-embossed screw cap that is the first registered closure decoration of its kind in the world.
28 Nov 2018 --- Corona will become the first global beer brand to trial 100 percent plastic-free six-pack rings. The new rings will be piloted in Mexico at the beginning of 2019, with further tests in the UK planned for later in the year. Corona announced that it will pilot plastic-free six-pack rings in select markets as part of the brand’s commitment with Parley for the Oceans to lead the industry with eco-friendly packaging.
27 Nov 2018 --- Following 30 years in the pharmaceutical packaging business, Founder of AssurPack, Nancy Gruskin Warner, entered the emerging, yet somewhat booming, cannabis industry. Consumers are demanding when it comes to packaging and there is no exception when it comes to the cannabis market. However, as Warner tells PackagingInsights, “this is an industry without precedent,” with suppliers facing challenges related to swiftly changing regulations. However, the growing market and consumer enthusiasm do present ample opportunity for packaging NPD.
26 Nov 2018 --- Unilever owned fragrance brand Axe, known as Lynx in the UK, has launched its new range of gifting sets in time for the holidays. London design agency PB Creative was tasked with the packaging enhancement, which aims to reduce complexity, increase sustainability and add a festive, luxurious feel to make the packs stand out on-shelf.
26 Nov 2018 --- Luxury packaging is a growing but increasingly competitive market. Luxury is often associated with elegance and expense, and when it comes to luxury packaging, companies focus on delivering products wrapped in style, innovative design and materials which provide a luxurious feel. Now, consumer demands are higher than ever, and a well-rounded product must do more to deliver on both content as well as exterior. Suppliers are exploring new and innovative ways to differentiate luxury packaging through enhanced aesthetics, increased sustainability and new connective capabilities, taking the market-focus beyond elegance and into new frontiers.
23 Nov 2018 --- Approximately US$831 million worth of damaged goods will be delivered this Black Friday due to inadequate packaging, according to estimations made by DS Smith. That equates to almost 1 in every 10 products purchased. New research conducted by the supplier reveals that 75 percent of online shoppers have received a damaged product in the last 12 months, with a third of affected products damaged to the extent that they cannot be used. PackagingInsights speaks to Greg Dawson, Director of Corporate Affairs at DS Smith, about the issue and how the supplier’s e-commerce testing hub – DISCS – is seeking to improve pack durability.
23 Nov 2018 --- The 29th edition of packaging innovation competition De Gouden Noot (“The Golden Walnut”) was won by ACU- Drop II, a unique, patented packaging form that revolutionizes quality control in the In Vitro Diagnose (IVD) market. Winning business combination Verhoeven Ontwerpburo and Eurotrol received the winner's trophy containing the well-known solid gold walnut during the Award Ceremony on Thursday evening 22 November 2018 in the A’DAM Tower Amsterdam, the Netherlands. The award-winning pack was selected from ten finalists.
22 Nov 2018 --- The 29th edition of De Gouden Noot (“The Gold Walnut”) packaging award show will take place tonight in Amsterdam, the Netherlands, with the ten finalists eager to find out whether they will be taking home the prize for the “world’s most competitive packaging contest.” The contest has no subcategories; all entries are judged on their “overall innovativeness,” while the jury is independent and covers all aspects of packaging composition. PackagingInsights takes a look at the final nominees.