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Snack pack innovation

Sep 2023
INNOVA MARKET INSIGHTS COMMENTARY
Innova Market Insights data suggests that snack product launches are increasing globally, featuring a 2% year-over-year growth. Between Jul 2022 – Jun 2023, Flat Pouch (50%) was the leading packaging format among the snacks tracked. Meanwhile, between Jul 2022 – Jun 2023, Plastic... More rightarrow
TOP 3 PACKAGING MATERIALS
  1. Plastic – Not Specified
  2. Carton
  3. Cardboard
MATERIALS ANALYZED
Packaging launches only;
Recyclable
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+2% (2023 vs 2021)

TOP COMPANY
PepsiCo

TOP FORMAT
Flat Pouch

TOP CLAIM
Recyclable

REGION ANALYZED
Global

DATE ANALYZED
2023 vs 2021

Previous Ingredient Analysis on PackagingInsights.com

Desserts & ice cream product launches are increasing globally, featuring a +2% average annual growth when comparing 2018 and 2022 launches. In 2022, Tub (29%) was the leading packaging format among desserts & ice cream tracked and Plastic – Not Specified (50%) was the leading packaging material in the category. Meanwhile, the top sustainability-related claims among global desserts & ice cream product launches in 2022 were Recyclable (44%), Green Dot Certified (9%) and Responsible Source (4%).
Supplement product launches are growing globally, featuring a +16% average annual growth when comparing 2018 and 2022 launches. In 2022, Bottle (71%) was the leading packaging format among the supplements tracked. In 2022, Plastic – Not Specified (78%) was the leading packaging material among the supplements tracked. The top sustainability-related claims among global supplement product launches in 2022 were Recyclable (16%), Made From Recycled Materials (2%) and Compostable (1%).
The use of compostable claims in F&B launches is increasing globally, featuring a +15% year-over-year growth when comparing 2021 and 2022 launches. In 2022, Folded Box (52%) was the leading packaging format among the compostable claims tracked. In 2022, Carton (53%) was the leading packaging material among the compostable claims tracked. The top sustainability-related claims among global product launches tracked with compostable claims in 2022 were Recyclable (52%), Responsible Source (27%), and Bio-Based/Plant-Based Packaging (24%).
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