Circular economy: organic recycling innovation

Meat and fish product launches are increasing globally, featuring a +6% year-over-year growth when comparing 2021 and 2022 launches. In 2022, Standard Tray is the leading packaging format among the fish and meat products tracked. In 2022, Plastic – Not Specified is the leading packaging material among the fish and meat products tracked. The top sustainability-related claims among global fish and meat product launches tracked in 2022 are Recyclable (27%), Green Dot Certified (10%) and Responsible Source (2%).

Beauty & Personal Care product launches are increasing globally, featuring a +7% year-over-year growth when comparing 2020-2021 and 2021-2022 launches. In 2021/Q4-2022/Q3, folded box (17%) is the leading packaging format among the global beauty and personal care products tracked. In 2021/Q4-2022/Q3, Plastic – Not Specified (64%) is the leading packaging material among the global beauty & personal care products tracked. The top environmental sustainability-related claims among global product launches tracked in 2021/Q4-2022/Q3 are Recyclable (15%), Made from Recycled Materials (5%) and Green Dot Certified (5%).

The use of environmentally sustainable flexible plastics in F&B launches is decreasing globally, featuring a -18% year-over-year decline when comparing Q4/2020 – Q3/2021 and Q4/2021 – Q3/2022 launches. In Q4/2021 – Q3/2022, Flat Pouch (60%) is the leading packaging format among the environmentally sustainable flexible plastics tracked. In Q4/2021 – Q3/2022, Plastic – Not Specified (70%) is the leading packaging material among the sustainable flexible plastics tracked. The top sustainability-related claims among global product launches tracked with environmentally sustainable flexible plastics in Q4/2021 – Q3/2022 are Recyclable (83%), Green Dot Certified (27%), and Carbon Labeling (1%).