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Pet food packaging innovation

Apr 2024
ABSTRACT
Innova Market Insights data indicates that pet food launches were increasing globally, featuring 80% year-over-year growth when comparing 2022 and 2023. In 2023, Standing Pouch (59%) was the leading packaging format, with 74% of products packed in Plastic. Additionally, 19% of these launches had... More rightarrow
TOP 3 PACKAGING MATERIALS
  1. Plastic – Not Specified
  2. Aluminum
  3. Carton
MATERIALS ANALYZED
Packaging launches only;
Recyclable
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+80% (2022 vs 2023)

TOP COMPANY
Nestle Purina

TOP FORMAT
Standing Pouch

TOP CLAIM
Recyclable

REGION ANALYZED
Global (excluding Russia)

DATE ANALYZED
2022 vs 2023

Previous Analysis Features on PackagingInsights.com

Innova Market Insights data indicates that soft drink launches increased globally, featuring an 11% year-over-year growth when comparing 2022 and 2023. In 2023, Bottle (53%) was the leading packaging format for soft drink launches, and Plastic – Not Specified (26%) was the leading packaging material among soft drink launches.
Innova Market Insights data indicates that F&B launches with recycling claims are increasing globally, featuring a 7% year-over-year growth from October 2021 to September 2023. Most frequently, F&B products were packed in Flat Pouch packaging featuring a recyclable Plastic material. Overall, 40% of launches globally had a Recyclable packaging claim.
Innova Market Insights data indicates that coffee and tea launches are on the rise worldwide, with 2% growth between October 2020 and September 2023. Folded Box stands out as the primary packaging format used in these launches, while Carton takes the lead as the preferred packaging material. Sustainability claims are prominent, with Recyclable being the top claim among global launches tracked.
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