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Key trends

Product innovation

A curated spotlight on emerging trends showcasing innovative products in the packaging market.

Trend analysis

Informative visual overviews of the latest innovations, trends and market insights that are shaping the packaging industry.

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Circular Economy: Flexible plastics

Innova Market Insights data shows that there was a 4% average annual growth in global F&B plastic packaging launches with a Flexible claim, from July 2020 to June 2025. One in three of these launches were in Europe. Flexible materials (including plastics) were most used in Bakery and Snacks, but their use in Confectionery increased.

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Nutrition & Supplement Delivery

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Ice Cream & Dessert

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Soups & sauces packaging concepts

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