Danone Canada has invested CAD$9 million (US$6.6 million) in its Boucherville plant to produce PET-based yogurt cups. The company also aims to integrate up to 30% of recycled PET (rPET) into the products. The project is a first for Danone’s Canada activities in the country and is supported by the Government of Québec. Québec works toward reducing plastic pollution and promoting innovative, more sustainable packaging strategies. “I congratulate the Danone Canada team on this project. In addition to generating environmental benefits, our CAD$3.4 million [US$2.5] investment will help the company remain competitive in a fast-growing, competitive sector and consolidate its presence in the Canadian market,” says Christine Fréchette, Minister of the Economy, Innovation and Energy and Minister responsible for Regional Economic Development.