Lay's is preparing to launch news in Spain
Lay's wants to be next to consumers this Christmas and it has designed a complete implementation that will be really special this time of year as expected.
Lay's wants to be next to consumers this Christmas and it has designed a complete implementation that will be really special this time of year as expected.
The packaging, point of sale material, communication in social networks and the launch of a new flavor will have a unique look that will make the holidays irresistible. Supermarkets and hypermarkets references will be recognized by consumers with a look showing off an elegant gold ribbon, seal and bonds the entire campaign.
Similarly, at the point of sale location will have this Christmas look and there will be a promotion multibuy: for the purchase of three units Lay's or Matutano Nuts the customer will be given away a decorative napkins and candles, ideal for dressing the Christmas table!
Congratulations fun for Christmas Transposing this holiday spirit to social networks, Lay's has developed an original application on Facebook that allows you to congratulate the parties for groups of families and friends in a form more personalized and fun.
Lay's New flavor is Honey Mustard
Lay's presents this Christmas: Lay's Honey Mustard flavor. A new surround flavor that balances spicy mustard and sweet honey. Suave and for all audiences. With special modern design that fits with the rest of the range and in the linear notes and a very attractive price.
Source: Frito-Lay
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