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Innova Market Insights

Company-logo  COMPANY DETAILS
Innova Market Insights
Velperweg 18
Arnhem
6824 BH
Netherlands
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+31 26 319 2000







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Who we are

Innova Market Insights is a global knowledge leader in the food and beverage industry. We have built our reputation on our extensive tracking system for new food and beverage product launches in more than 75+ countries and our ability to use advanced data analytics to convert industry-leading market research into meaningful guidance on present and future trends in FMCG.

Our customers, among the top 500 FMCG companies in the world, value us for our local and regional knowledge insights that support them in their decision-making. When they win, we win. With Innova as a business resource, companies can move faster and with greater confidence. Our tools enable product developers to design successful products, marketers to address markets with confidence, researchers to efficiently find the data they need, and retailers to gain fuller, brighter insights on current and future trends.

Why Connect?

Long term client partnerships are the cornerstone of what we do. We deliver industry-leading knowledge solutions that exceeds the most exacting demands and expectations of our customers globally, providing better business outcomes, driving growth and creating value.

Our tools help customers to be more productive, make better decisions and get the results they expect.

Services

  • New Product Insights
  • Global Consumer Insights
  • Market Sizing
  • Innova Trends Framework
  • Innova Reports
  • Ingredient Genius
  • Quest
  • Product Retrieval
  • Consulting



Articles On Packaging Insights
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PACKAGING & TECHNOLOGY NEWS

Milk cartons reduce freshness and flavor, find researchers

30 Jan 2023 --- Study authors explain that the flavor of milk has changed over time due, in part, to changes in the packaging used to transport milk to the consumer. Light oxidation from... Read More

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PACKAGING & TECHNOLOGY NEWS

Sanitary sustainability: Mondi fights plastic pollution in baby products with paper-based innovation

27 Jan 2023 --- Baby and toddler packaging for F&B, hygiene and pharmaceutical products is a key segment for the industry, with concerns over cleanliness, safety and reusability abounding for... Read More

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PACKAGING & TECHNOLOGY NEWS

The rise of digital printing: How brands are building loyalty with digital labeling

18 Jan 2023 --- For the year ahead, customization and differentiation through digital print packaging solutions are predicted to become essential tools for driving customer relations and building... Read More

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PACKAGING & TECHNOLOGY NEWS

A toast to liberation: Stoli Vodka’s new label preaches artistic freedom

18 Jan 2023 --- Stoli Vodka has released a limited-edition bottle doused in bold, bright colors and messages of inclusivity. The bottle’s purpose is to encourage liberation in the alcohol... Read More

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PACKAGING & TECHNOLOGY NEWS

Tea and coffee waste to be composted in the Netherlands as gov adopts Green Deal

16 Jan 2023 --- In the Netherlands, all soft coffee pods and tea bags can now be disposed of in the organic bin along with vegetables, fruits and other garden waste, as the Dutch government adopts... Read More




Videos
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New Partnership in Paper Packaging

15 May 2017 --- In this interview with Hein van den Reek at Interpack, Billerudkorsnas goes over the recent partnership with Bosch that resulted in more sustainable packaging and the role for paper as a biobased solution.

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Taking Premium Paper Packaging Further

15 May 2017 --- In this interview with Essi Lauri at Interpack, Stora Enso are presenting their new Ensocoat and their commitment to luxury, a packaging material that is white and can really provide performace.

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The Role for Packaging in Addressing Global Food Waste

15 May 2017 --- In this interview with Robert van Otterdijk at Interpack, FAO explains the initiatives that are being taken by FAO in terms of food waste reduction and what role that packaging can take in this regard

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Innovations in Formed Packaging

15 May 2017 --- In this interview with Marcel Veenstra at Interpack, Sealpac highlights the innovations present at the show including Flatskin, a skin packaging concept and Perfolid, which is a reclosable tray which increases fresh produce shelf life.

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A Boutique of Packaging Innovation

15 May 2017 --- In this interview with Fabrice Digonnet at Interpack, Dow Europe highlights the development of new technologies and their strong collaboration with their partners to bring innovation to the marketplace. 




Packaging Focus
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01 Feb 2023 | Innova Market Insights

Confectionery Solutions

Confectionary product launches have registered a +3% average annual growth between October 2017 and September 2022. Chocolate Blocks are the top launches for confectionary products (21%),... Read More

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01 Jan 2023 | Innova Market Insights

Tea and coffee pack innovations

Tea and coffee product launches have registered a +4% average annual growth between October 2017 – October 2022. Fifty-two percent of tea and coffee products are launched in Carton... Read More

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01 Dec 2022 | Innova Market Insights

Tray and traysealer packaging innovation

Products packed in trays and tray sealers have seen an average annual growth of +18% between July 2017 and June 2022. The top category of product launches in trays and tray sealers are meat,... Read More

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01 Nov 2022 | Innova Market Insights

Pet Food packaging innovation

Pet Food launches have seen an average annual growth of +4% from 2017 to 2021. While snacks and treats for dogs have seen steady launches (24%) over the last four years, wet cat food has... Read More

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10 Oct 2022 | Innova Market Insights

Rigid plastic packaging innovation

Recyclable F&B rigid packaging has seen strong annual growth since 2018. Most launches using rigid plastic packaging are soft drinks, registering a 6% increase from 2017 to 2021. The... Read More




Webinars
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Top Ten Trends 2023

10 Nov 2022 --- Innova’s global insights director, Lu Ann Williams, presents the eagerly awaited Top Ten Trends for 2023. Discover the consumer and industry insights that will inspire successful innovation over the coming year. Covering the full spectrum of the food and beverage industry, Innova’s Top Ten Trends are the vital guide to future market opportunities.

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Top Packaging Trends 2022: Discover how consumer choices are shaping the industry

09 Sep 2022 --- Watch this highly anticipated webinar hosted by PackagingInsights in which we unraveled Innova Market Insights’ top packaging trends for 2022. Topics ranged from food waste-fighting packaging and plastic pollution solutions to bio-based innovation and connective engagement technologies.

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Beyond COVID-19: What is the "new normal" for packaging?

12 Apr 2022 --- The COVID-19 pandemic has reshaped the packaging industry, accelerating e-commerce expansion, heightening consumer hygiene concerns and refocusing industry efforts around “building back better” with circular economies. But what lasting impacts will the COVID-19 experience have on the packaging industry? Join us as we explore the future of packaging in a post-pandemic world with Akhil Aiyar, projects leader at Innova Market Insights.

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Sustainable e-commerce packaging in the COVID-19 age

16 Sep 2021 --- This webinar explores the accelerated growth of e-commerce home food delivery in the COVID-19 age, with special focus on the challenges and opportunities this trend presents to F&B packaging suppliers. Daniela Dorner, eCommerce director at Mondi and Akhil Aiyar, senior market analyst at Innova Market Insights, provide exclusive presentations and answer your questions on climate change, circular economy, product protection, the unboxing experience and more.

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Top Packaging Trends 2021

20 Apr 2021 --- In this webinar, Akhil Aiyar, market analyst at Innova Market Insights, provides an exclusive presentation of the global market researcher’s Top Packaging Trends 2021. The presentation is followed by a Q&A session with three circular economy experts. Topics discussed include COVID-19 and sustainability, reusable packaging models, paper bottles and e-commerce solutions.




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