Perfectly integrated packaging solutions

Sustainable packaging drives personal care

1 Mar 2025
Innova Market Insights data shows a 9% growth in Personal Care launches from October 2019 to September 2024. Ethical Packaging claims rose 22% in five years, with Recyclable claims being the most common.
Key TakeawaysFormatsMaterialsSustainability
Slide image
Slide image
Slide image
Logo

Knowledge partner

Innova is a global market insights provider with an international network of CPG specialists covering six continents.

More trend analysis

Picture

Nutrition & Supplement Delivery

Aug 2025

Innova Market Insights data indicates a 4% year-over-year growth in supplement launches between July 2023 and June 2025. Europe led the way win new launches. Around two-thirds of these launches were packaged in bottles, with plastic being the dominant material, used in over 80% of total launches. 

Picture

Ice Cream & Dessert

Jul 2025

Ice Cream & Dessert launches are on the rise, as consumers globally are influenced by packaging size and format when purchasing desserts and ice creams.

Picture

Soups & sauces packaging concepts

Jun 2025

Innova Market Insights data shows a 4% increase in Soup & Sauces packaging launches over the past five years, with 64% of consumers reporting they use table and cooking sauces at least once a week. Bottles remain the dominant packaging format, although standing pouches are gaining popularity.

Picture

Trends in soft drink packaging launches

May 2025

Innova Market Insights data indicates a 3% average annual growth in Soft Drink packaging launches between 2020 to 2024. Over half (53%) were packaged in bottles, with plastic being the most commonly used material.

Tetra Pak Square Banner July 2025
trans