Heinz Celebrates Anniversary With Limited Edition Cans

To celebrate its 50th anniversary Kraft Heinz has created a series of limited edition Heinz Beanz cans emblazoned with slogans honouring its “Beanz Meanz Heinz” slogan, which the company claims was voted the UK’s favorite advertising slogan of all time.

To celebrate its 50th anniversary Kraft Heinz has created a series of limited edition Heinz Beanz cans emblazoned with slogans honouring its “Beanz Meanz Heinz” slogan, which the company claims was voted the UK’s favorite advertising slogan of all time. The cans will feature slogans beginning with “Benz Meanz,” and ending with words such as “Kidz, Smilez, Mealz, or Friendz.”

Aaron Crinion, senior brand manager at Heinz Beanz, said: “Everyone has a view on what Beanz Meanz to them, which is testament to the tagline that continues to strike a chord 50 years later. To celebrate we are launching a limited run of 15 million cans nationwide, celebrating all the words that people associate with the brand.” Heinz Beanz limited edition cans will be available until Christmas, on 415g single cans (75p) and on four can multi-packs (£2.69).

Source: Kraft Heinz