MultiVac & Heinz Re-imagine Ketchup to Win 2011 PACK EXPO Selects
The Heinz Dip & Squeeze ketchup pack by Multivac, Inc., was the winner in the 2011 PACK EXPO Selects competition, according to PACK EXPO Las Vegas owner and producer PMMI.
The Heinz Dip & Squeeze ketchup pack by Multivac, Inc., was the winner in the 2011 PACK EXPO Selects competition, according to PACK EXPO Las Vegas owner and producer PMMI.
Voting concluded Monday, Sept. 26, and this marked the first year the winner has been presented prior to the end of PACK EXPO.
"We wanted to give the winner time to display the award in their booth so they could discuss it with visitors," says Charles D. Yuska, president & CEO, PMMI.
The ketchup packet, which has also been covered by general media including The Wall Street Journal, was one of 7 finalists, all of which were displayed within the Showcase of Packaging Innovations, sponsored by The Dow Chemical Company, at PACK EXPO Las Vegas 2011.
This improvement on the ketchup pack sachets found at most fast-food and carryout restaurants allows consumers to choose their ketchup delivery method. Peel off the top foil to dip or tear off the 'cap' and squeeze if you prefer a direct application.
Source: Multivac, Inc.
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