Soda introduces a new look for a new generation of fans
Double-Cola’s extraordinary new look and same refreshingly smooth taste is a combination sure to create a favorable impression with new consumers.
Double-Cola’s extraordinary new look and same refreshingly smooth taste is a combination sure to create a favorable impression with new consumers. The brand is rolling out new graphics and new packaging designed to connect with a growing market of youthful consumers who expect something unique and refreshing out of a soft drink.
Originally launched in 1933, Double-Cola first shook up the soda-pop world when it became the first soft drink marketed in 12-ounce bottles, which was double the size of other colas.
Now, they’re shaking it up again. The new packaging is designed to stand out on the shelves and attract a younger generation of cola drinkers.
The Double Cola Company’s Vice President Gina McCommon says, “Double-Cola is different and always has been. We offer a fresh and unique flavor, and our new packaging sends that message.”