04 Oct 2018 --- Digimarc Barcode, launched at FachPack 2018 by Wipak, seeks to respond to the changing face of retail. Digimarc Barcode is nearly invisible and can permeate the entire package. This hopes to make it simple for consumers to scan large portions of the package to access product information and other engaging digital content, save space on packaging design and increase manufacturing efficiencies and reduce waste in the supply chain.