ZICO Debuts New Look With Larger Clear PET Bottle Design
ZICO Beverages LLC revealed a makeover of its ZICO® Coconut Water portfolio of products to feature 100% not from concentrate coconut water in a beautiful new package design
ZICO Beverages LLC revealed a makeover of its ZICO® Coconut Water portfolio of products to feature 100% not from concentrate coconut water in a beautiful new package design. The beverage is simply 100% coconut water with no sugar added.
For more than a decade, ZICO has been a leader in the fast-growing coconut water category. In fact, they’ve hand-harvested more than one billion coconuts from Asia to bring refreshing ZICO, which has naturally-occurring electrolytes to support hydration, to millions around the world. In particular, ZICO has upheld its place as a top pick among consumers particularly because our original product, ZICO Natural, has no sugar added – just 100% coconut water. Now, with the full transition to 100% not from concentrate coconut water, we know that every ZICO product, regardless of flavor or packaging type, contains crisp, great tasting coconut water.
“We think our new packaging is absolutely beautiful, but what we’re even more proud of, is what’s inside the bottle,” said Lorna Peters, ZICO Chief Marketing Officer. “At ZICO, we go to work every day with the goal of making the best coconut water on the planet, and have gone to great lengths to source tasty, crisp not from concentrate coconut water.”
Packaged at the source in Thailand for optimum, refreshing taste, ZICO’s new larger packaging provides consumers with an extra 2.9 fl. oz. of delicious coconut water for the same suggested retail price as its 14 fl. oz. predecessor ($2.49).
Source: ZICO Beverages, LLC.
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