Reel Brands: The plastic-free icebox and other innovative paperboard solutions
16 Sep 2019 | Reel Brands
Reel Brand’s plastic-free stand drew the crowds at Packaging Innovations 2019 in London with several innovative, paperboard designs. PackagingInsights spoke with Ian Bates, Co-Founder of Reel Brands, about its water-resistant icebox, plastic-free fish box and compostable coffee cups. Bates also outlines the supplier’s collaborative work ethic and sheds light on the pending launch of its digital packaging design tool.
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