14 Aug 2024 --- While organizers of the Paris 2024 Olympic Games had promised “waste-free” games with “zero plastic,” “the reality couldn’t be further from these statements,” according to Bénédicte Kjaer Kahlat, legal officer at Zero Waste France. But Coca-Cola, the main sponsor of the international sporting event, has responded to the allegations, defending its environmental efforts. Kjaer Kahlat says that at certain venues’ drinks stands run by Coca-Cola, servers were seen filling plastic reusable, so-called “eco-cups,” with beverages from 50 cL plastic bottles, which led to the vendors amassing sacks of empty plastic bottles.
