DS Smith has partnered with Greece-based juice producer bfresh spitiko to develop fiber-based e-commerce packaging for three sets of glass-bottled juices. The new packaging consists of corrugated cardboard with a robust and compact casing, replacing traditional wooden trays that have been used to hold the glass bottles and protect them during transportation through polystyrene foam or air cushions. George Filippoglou, cluster managing director at DS Smith’s Packaging Division, tells Packaging Insights: “Sustainability is the lead driver of packaging innovation in e-commerce. Many companies are trying to minimize packaging and empty space, and replace fillers with paper-based alternatives.”
