Juice in Pure-Pak Hits the Shelves in Ukraine

The first juice products to be packaged in Pure-Pak® cartons have been introduced into the Ukraine by the Unial and Tonge Limited company. For Elopak the project began on 21 May 2004 with the installation of a RG-50 HF (Galdi) filling machine. Production has now started for the first batch of juices filled in 1 litre Pure-Pak® cartons produced by Elopak at Terneuzen, The Netherlands.

The first juice products to be packaged in Pure-Pak® cartons have been introduced into the Ukraine by the Unial and Tonge Limited company. For Elopak the project began on 21 May 2004 with the installation of a RG-50 HF (Galdi) filling machine. Production has now started for the first batch of juices filled in 1 litre Pure-Pak® cartons produced by Elopak at Terneuzen, The Netherlands. The plant, located in the city of Odessa, in the south of Ukraine on the Black Sea coast with a population of over one million, has undergone a complete reconstruction. Initial juice production will be of four juices; apple, orange, pineapple and multivitamin, all in the 1 litre cartons. The products are under the brand 'Vyberi menya' which literally translated means 'choose me'. Unial and Tonge plan to increase the range and also introduce 750ml Pure-Pak® cartons. To support the entire range the company is soon to launch an advertising and promotional campaign to retailers in the Odessa area.