Lidl has introduced fish trays made from 80% recycled PET (rPET) across its range. The grocer projects that this new sustainable action on fish packaging will — together with the packaging for fresh meat that already has this rPET composition — avoid generating 2,116 tons of virgin plastic annually. “At Lidl, we are committed to optimizing our packaging, constantly seeking sustainable alternatives that preserve the quality and safety of our products,” says Lidl’s CSR director, Michaela Reischl.
