Limited-edition Wheaties cereal boxes to show Rodgers, Matthews
07 Sep 2011

The next time you're at a grocery store, you may see Green Bay Packers quarterback Aaron Rodgers and linebacker Clay Matthews in the cereal aisle.
The next time you're at a grocery store, you may see Green Bay Packers quarterback Aaron Rodgers and linebacker Clay Matthews in the cereal aisle. Wheaties is honoring the Packers' Super Bowl XLV championship by putting Rodgers and Matthews on the cereal box.
“Both Aaron Rodgers and Clay Matthews exemplify what Wheaties champions are – leaders on the field and in their communities,” said Betsy Frost, Wheaties marketing manager. “Wheaties has fueled champions for more than 85 years – not only through whole grain, but also by inspiring athletes. It’s an honor to add Aaron and Clay to our Wheaties family.”
The Wheaties and Wheaties FUEL boxes featuring Aaron Rodgers and Clay Matthews will be sold exclusively in Wisconsin. Both boxes will be available for purchase within the month.
Source: Wheaties
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