Luxury Bloom Gin Launches New Bottle Design
A new glass bottle design has recently been unveiled for the luxurious Bloom London Dry Gin brand. Said to "better reflect" the positioning of the super-premium gin, the beautiful pale green colored glass of the ornate bottle has remained the same as has the intricate embossing, which was inspired by a gate within Moore's English country garden and the date 1761 - when G&J Distillers, maker of Bloom, started distilling in Cheshire have been kept.
A new glass bottle design has recently been unveiled for the luxurious Bloom London Dry Gin brand. Said to "better reflect" the positioning of the super-premium gin, the beautiful pale green colored glass of the ornate bottle has remained the same as has the intricate embossing, which was inspired by a gate within Moore's English country garden and the date 1761 - when G&J Distillers, maker of Bloom, started distilling in Cheshire have been kept.
The new packaging does however have new front and back panels and the bottle features images of Bloom Gin's botanicals. Kate Harrison, International Marketing Manager, Premium Gins at Quintessential, says: "We are delighted with our enhanced packaging for the Bloom Gin brand, in celebration of Joanne More's 10 years as Master Distiller.” Joanne chose the flowers of chamomile and honeysuckle, with the citrus fruit pomelo, to make up the three main botanicals for Bloom – each one contributing to the delicate gin drinking experience. Love of nature and experimenting with new botanicals and flavor infusions has inspired the creation of the uniquely distilled Bloom London Dry Gin
Bloom Gin is distilled by the oldest gin distillers in the UK in a traditional copper pot still, and uses demineralised fresh spring water to reduce the spirit to a final bottling of 40% ABV. “The new design highlights everything that makes Bloom Gin so special - a light floral gin marketed in a sophisticated stylish way. Bloom Gin has grown exponentially over the last two years and we are confident that this new packaging will propel the brand towards further long-term growth."
Source: Allied Glass Containers and G And J Distillers