McNairn Packaging's New Consumer Friendly Window Bread Bags Pique Interest In Artisan Breads
McNairn Packaging has a whole new view on artisan bread and it's ready to share the delicious sights with consumers across North America.
McNairn Packaging has a whole new view on artisan bread and it's ready to share the delicious sights with consumers across North America. Envisioning greater sales through a more transparent product outlook, McNairn has introduced an appealing new stock printed line of Artisan Window Bread Bags. Available to forward-looking customers, the line features eight convenient sizes for packaging and displaying some of the most popular artisan breads available anywhere.
"Covering up what our baking customers take such pride in creating seemed a shame to us," says Karl Unger, senior marketing manager of McNairn Packaging. "We've taken the pain out and added a pane that proudly displays our customers' fine breads and add’s to their customer’s experience. It's a solution that can have a positive impact on sales."
Unger said that all the bags in the line are produced with Natural Kraft paper for enhanced appeal with micro perforated side gussets that help keep the bread fresh and crusty for the customer.
McNairn Packaging also has introduced its ENFOLD Specialty Bread Bags. Unger explained that the ENFOLD product line now includes custom produced bags with specialty printing, value-added features and materials to support increased in-store category sales as a result from better merchandising.
"Our ENFOLD products the problem solvers for Supermarkets, C-Stores, Bakery Processors and Bakery Cafés who want to differentiate their Bakery Packaging with innovative solutions," says Unger. "We are well-known for creating very specific, innovative packaging solutions that promote their brands”. The company's ENFOLD products deliver practical, attractive packaging results for these audiences throughout North America.
Source: McNairn Packaging
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