M&H Plastics inspire brand revamp for Archiman skincare brand
17 Aug 2018 --- Archiman, a men’s skincare brand from France, has recently worked with RPC M&H Plastics to produce their packaging in the form of flexible tubes. Each flexible tube features an intricate decoration pattern that M&H was able to print, in-house, thanks to its one-stop-shop facilities. The abstract tube decoration is intended to allow the user to “imagine what he wishes.”
M&H advised and guided Archiman through the entire packaging process, from choosing the style of packaging, right up to what closure orifice size they would need to ensure a consistent application of product when in use and eliminate any chance of leakage.
Karine and Stéphanie Coccellato say the decoration is designed to let the user of the product “imagine what he wishes” with numerous different images woven into the intricate designs. It was imperative that the decoration was consistent and clear.
RPC M&H Plastics has a history of assisting creative entrepreneurs with packaging their new products, then growing with their packaging needs to meet the increasing demand and success of their product.
Other recent M&H collaborations include their work with Treaclemoon which culminated in a brand redesign, transitioning their hand cream range from tubes to two new unique bottle designs.
M&H also recently helped Garçon Wines reimagine wine retailing, logistics and delivery with the invention of a full-sized, letterbox-friendly 750ml wine bottle made from 100 percent recyclable PET.
