Mktg Industry Launches A New Multifunctional Packaging For Makeup Powders And Refills

Flatty is an innovative extra-flat cardboard trousse specifically designed for makeup powders and powder refills. Flatty also features a “Lift and Reseal” label, that can be used either to exchange refills or to make it easier to take the product away.

Flatty is an innovative extra-flat cardboard trousse specifically designed for makeup powders and powder refills. Flatty also features a “Lift and Reseal” label, that can be used either to exchange refills or to make it easier to take the product away. This innovative multifunctional packaging was designed and developed to occupy the smallest possible space (only 5 mm thick), a makeup case that perfectly fits in a small purse, in the gym’s bag, in a jacket’s pocket or in a travel beauty case, ready to be used by a modern active woman always on the go.

Flatty can be manufactured using 100% Recycled paper only and might therefore be an ecological alternative to plastic packaging. It is 100% made in Italy and can be decorated with 4 colors printing, hot stamping and embossing. Mktg Industry will introduce “Flatty” at the next edition of the Cosmo prof/Cosmo pack tradeshow in Bologna, Italy. The company will display a special limited edition created using special papers by Cordenons, such as: shiny silver paper, metallic paper in gold, colored metallic paper, silk paper, and papers in special colors and with special textures. Mktg Industry: Hall 15 – Stand C22.

Source: Mktg Industry