
The new Vimto Still 500ml bottle has curved contours for easy grip, ridges at the neck and a sports cap to make on-the-go drinking easier for the brand’s teen target audience.
The new Vimto Still 500ml bottle has curved contours for easy grip, ridges at the neck and a sports cap to make on-the-go drinking easier for the brand’s teen target audience. Research suggested that teens would be 65% more likely to purchase Vimto in the new sports cap bottle.
The new 500ml bottle will be available through all trade channels in standard and 95p Price Marked Pack.
Source: Vimto
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