Paysan Breton Gets a Makeover

The packaging of Paysan Breton emmental and crêpes has been redesigned to ensure greater consistency with the brand's style guide. The individual portions and grated emmental now assert their French origin and Breton roots thanks to their newly designed packaging.

The packaging of Paysan Breton emmental and crêpes has been redesigned to ensure greater consistency with the brand's style guide. The individual portions and grated emmental now assert their French origin and Breton roots thanks to their newly designed packaging. The aim: to reassure Breton consumers while allowing use on international markets.

 

The four references of crêpes have also been revamped. Their new packets feature a more modern graphic design, primarily promoting the quality of the ingredients used: fresh milk and Paysan Breton butter. Rest assured, the recipes remain unchanged! 

Source: Paysan Breton