Primo Water Opts for Rieke Pump Dispenser
The RS10 pump dispenser from Rieke Dispensing has been selected by US beverage solutions producer Primo Water Corporation to provide accurate flavourings for sparkling drinks as part of its innovative Primo Flavorstation home carbonated beverage system.
The RS10 pump dispenser from Rieke Dispensing has been selected by US beverage solutions producer Primo Water Corporation to provide accurate flavourings for sparkling drinks as part of its innovative Primo Flavorstation home carbonated beverage system.
Accurate dosing is essential for the system. The RS10, which is suitable for a wide range of liquids, delivers the required amount of product with each dispense to ensure taste consistency for the end consumer. The two piece head design offers convenient and user-friendly vertical dispensing.
Equally important, the precise dosing of the RS10 creates a mess-free method for consumers to add the flavourings to the sparkling water.
“Early in the development of Primo Flavorstation, we made a commitment to create better tasting flavours that were easier to use than any other products on the market,” explains Billy Prim, CEO of Primo Water Corporation. “The use of the Rieke pump will ensure our customers enjoy the same delicious, refreshing beverage on a regular basis.”
The Flavorstation also offers consumer convenience and environmental benefits as the system eliminates the need for consumers to carry home and then dispose of cases of sparkling drinks cans or bottles from the supermarket.
Primo Flavorstation offers a wide variety of flavours including Classics such Cola, Lemon Lime, Ginger Ale and Tonic Water, as well as Zero Calorie, Low Calorie and Energy variants.
“As the global leader in food and beverage dispensing pumps, Rieke is thrilled to partner with Primo for the production of Primo Flavorstation,” comments Bill Heimach, Director of Sales for Rieke’s Dispensing Group. “Consumers will recognise the Primo Flavorstation advantage of using Rieke’s accurate dosing pumps versus standard pouring methods to create drinks with great flavour time and time again and no mess.”