Beer in Red
This format which the brand presents as «practical and reasonable» has as a target 18-39 year-old men and women which will choose this beer thanks to its design in red.
06/12/2007 After blue, Bavaria has chosen red for its 8.6 beer. The brewery presents it in its slim aluminium cans, in 25cl (continental can).
This format which the brand presents as «practical and reasonable» has as a target 18-39 year-old men and women which will choose this beer thanks to its design in red.