Berry Global develops recyclable lock-up dispenser for personal care products
04 May 2022 --- Berry Global is unveiling a recyclable lock-up dispenser suitable for e-commerce applications that can handle products with all types of viscosities. The solution reportedly makes the company the first packaging manufacturer to develop a recyclable lock-up 2 cc dispenser. The dispenser will be available from the end of 2022.
The new Berry Wave2cc, a product of the Company’s B Circular range, meets market demands for a more environmentally sustainable version of the popular pump format widely used for various personal care products, including liquid soaps, body lotions, body milks, shampoos, conditioners and hair treatments.
The 2 cc size is the first in Berry’s new Wave atmospheric dispenser platform, with 3 cc, 4 cc and 0.25 ml versions available in the future.
The company expects to invest over US$100 million in the coming years in manufacturing capabilities throughout its global operations to provide localized supply to meet the identified demand from both national and international customers.
“Circular innovation plays a fundamental role in delivering the [environmentally] sustainable and versatile dispensing solutions our customers demand. We are proud of our new Wave global platform. Our significant investment will sustain our global leadership in circular dispensers meeting local needs across our global manufacturing footprint,” comments Jean-Marc Galvez, president of the Consumer Packaging International (CPI) division at Berry Global.
Post-consumer material
The Berry Wave2cc is made from 100% polyolefin, with no metal parts, which makes the dispenser recyclable when paired with a PET bottle where appropriate facilities exist. The solution has gained the Wave2cc a RecyClass A rating. It will also be available containing up to 70% post-consumer recycled material.
The lock-up dispenser can be used for various personal care products, including shampoo.The lock-up dispenser also offers “excellent” flexibility and adaptability for manufacturers, and many user-friendly benefits for end consumers. In particular, for the growing personal care e-commerce market, the strength of its construction has achieved the ISTA6 certification when combined with Berry’s wide range of stock bottles in 200 ml, 250 ml, 500 ml and 1 L sizes.
At the same time, the robust design of the Wave2cc means it can handle even the most viscous formulations, such as hair conditioners, ensuring consistent, reliable and accurate dosing of all product types. The dispenser is also showerproof.
Berry global says these benefits make the Wave2cc the ideal multifunctional solution for brand owners. It can be used across their entire product ranges, significantly simplifying supply chains and providing economies of scale.
Reduction of components
A further advantage of the dispenser’s construction is that, through innovative design, Berry has reduced the number of components to just eight, compared to the 12 to 14 components typically found in other versions.
A user-friendly benefit of the Wave2cc is the dispenser’s locking system, which can operate in both clockwise and anti-clockwise directions. This functionality provides added convenience for consumers while giving the dispenser greater flexibility in meeting the requirements of different filling lines.
The flexible design of the Wave2cc also means it can be adapted to different actuator styles and closure sizes to enable customers to satisfy individual branding requirements.
Vincent Clauzel, head of Berry CPI Care, responsible for the dispensing, closures and healthcare markets, adds: “This significant investment in our new Wave platform demonstrates our global design and engineering expertise in developing products that meet the latest consumer and market requirements.”
“In particular, as part of our B Circular initiative, it underlines our commitment to creating packaging solutions that maximize the many benefits of plastics while ensuring the packages can also play a valuable role in the circular economy. In this way, we help our customers to meet and exceed their [environmental] sustainability goals.”
Earlier in the year, Berry Global teamed up with Tesco to recycle soft plastic collected from customers at the UK supermarket’s stores into 20% recycled bin liners.
Edited by Joshua Poole
