Choosing A Secondary Package Criteria

When planning for a secondary packing material you need to define the requirements along the chain from packaging to plant cost, to transport, display to consumer shopping expectations. Consider:

When planning for a secondary packing material you need to define the requirements along the chain from packaging to plant cost, to transport, display to consumer shopping expectations. Consider: * The single unit of the product and how it will be sold (single or multi-pack) * Share display needs – printing – promotions * Distribution – will the store take a full packet * Strength of primary pack * Plant conveyors, pack identification * Cost- various alternatives, styles, print quality, display, serration * Early or primary product collation * Environment – disposal recycling requirements * Consumer – any carry home benefits or bulk purchase benefits