Coca-Cola to launch own study on microplastics

22 Mar 2018 --- In response to the Orb study that unveiled high levels of microplastics in bottled water, one of the manufactures in question, Coca-Cola, is launching a study investigating the claims. the research – conducted at the State University of New York in Fredonia – reported an average of 325 particles per liter, with concentration ranging from zero to more than 10,000 particles in a single bottle. 

Coca-Cola is responsible for the Dasani bottled water, which was one of the eleven leading brands studied in the, now famous, Orb media study. 

They issued a statement saying that it has “not verified the findings” and stated that it has some of the most stringent quality standards in the industry.

Samples from the Nestle Pure Life brand sourced from the US had the highest concentration of 10,390 plastic pieces a liter. The study revealed that contamination was partially coming from the packaging or the bottling process.

“We stand by the safety of our products, and welcome continued study of plastics in our environment,” Coca-Cola said in a statement.

“However, as a precautionary measure, we have constituted a project team that will carry out a similar study, with a view to ascertaining if the findings in the study are valid. This independent study will inform our subsequent course of action,” they added.

The Orb study has created quite a stir amongst those in the industry and the public. Importantly, the World Health Organization is launching an investigation into how microplastic may or may not harm human health. These findings will be welcomed amongst consumer worry that even drinking water could be harmful to our health.