Cottees' Launches New 'Easy Pour' Bottle

The curvy, contoured shape of the bottle makes it easier to hold and pour. 96% of consumers surveyed said the new bottle is easier to use and 92% consumers said that the new bottle is easy to handle and carry .

26/07/08 Cottee’s cordial has launched its exciting ‘Easy Pour’ bottle along with a new Blueberry flavour. The company has also relaunched the ‘No Added Sugar’ range, which is now reformulated, bringing a contemporary, functional and fun feel to the market leading cordial brand. Loyal Cottee’s consumers will be excited with the fun and innovative appeal of the new ‘Easy Pour’ bottle.

The curvy, contoured shape of the bottle makes it easier to hold and pour. 96% of consumers surveyed said the new bottle is easier to use and 92% consumers said that the new bottle is easy to handle and carry . The new bottle features don’t stop there - the bigger handle allows for a better grip which is perfect for families with children.

As well as the sleek and contemporary new bottle shape, Cottee’s labels have also had a makeover, giving the brand a fun and modern feel. The new bottle design brings an exciting dimension to the cordial category and gives the Cottee’s brand a clear reason to stand out from the crowd. Cottee’s new Blueberry flavour is set to captivate the interest of consumers in the cordial aisle. With its bright blue colour and refreshing blueberry flavour, this product will be a hit with the whole family.