Dewar's Introduces New Bottle Design
Dewar’s blended Scotch Whisky has announced a brand-new look for its packaging.
Dewar’s blended Scotch Whisky has announced a brand-new look for its packaging.
Keeping the same spirit, the packaging redesign emphasises the whisky’s rich heritage, brought to life in a contemporary style.
Every bottle features the year 1846, when Dewar’s was founded, John Dewar’s signature and the Royal Warrant, which has been awarded to Dewar’s by every British monarch since Queen Victoria.
“Dewar’s believes in making full, well-rounded whiskies that are enjoyable to drink. It is this well-rounded taste which was the inspiration for our new packaging design,’’ said Dewar’s Whisky senior brand manager Demetrius Giouzelis.
The Dewar’s portfolio includes Dewar’s White Label, Dewar’s 12 Years Old, Dewar’s 18 Years Old and Dewar’s Signature.
Source: Dewar’s
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