The emerging "interactive cap" segment of the beverage category received renewed validation in the form of H2M's utility patent issuance for its own unique cap technology.
The emerging "interactive cap" segment of the beverage category received renewed validation in the form of H2M's utility patent issuance for its own unique cap technology. US Patent no. 8,376,175 was recently issued and joins the existing two US design patents and numerous international patents already awarded to this innovative cap technology.
H2M's cap, a two-piece unit designed to hold liquid or solid in an air-tight chamber, releases its contents once unscrewed by the user (done by turning the top portion of the cap clockwise). Once the cap's content has been released, the bottom portion is turned counter-clockwise to remove, allowing access to the bottle's now freshly-mixed ingredients. The cap's capacity is 13 grams of liquid or powder.
H2M CEO Charles Musumeci , said, "Our cap is not simply head and shoulders above the competition in the beverage category, we are seeing potential use in the pharmaceutical arena, the spirits category and even with certain types of consumer goods. With this utility patent, the door is open to change the way consumers around the world think of "mixing" since our cap delivers an exact amount on demand."
Currently the H2M cap can be found on the company's rehydration beverage 989 On Demand. With this drink, nine vitamins, 84 minerals and five electrolytes are housed in the cap atop 19 ounces of reverse osmosis water. On the shelf, the bottle resembles water but when released, the 100 percent natural ingredients and flavors render the ingredients totally bioavailable for the consumer. "This cap enables 989 to deliver everything your body needs to rehydrate and nothing it doesn't: no sugar, no carbs. It's the best way for the body to utilize the nutrients," explained Musumeci.
The H2M cap received its first design patent in 2010 on the upper section of the cap (the releasing mechanism) and the second design patent was issued later that same year for the lower section (the housing chamber). With this latest patent, for product utility, the options for expansion are limitless.
The H2M innovative cap, while not the only interactive dispensing cap in this rapidly expanding category, provides the most seamless, user-friendly release.
Source: H2M Beverages