Haribo Unveils The Return Of Halloween Variants

Haribo has unveiled its Halloween line-up for 2017, including the return of its limited edition Scaremix and Tangfastricks variants. They join Haribo Minis and Maoam’s individually wrapped chews, which the brand claims “caters for novelty sharing, parties, and trick or treating.”

Haribo has unveiled its Halloween line-up for 2017, including the return of its limited edition Scaremix and Tangfastricks variants. They join Haribo Minis and Maoam’s individually wrapped chews, which the brand claims “caters for novelty sharing, parties, and trick or treating.” They also feature a new pack design with new colors and flavors. In the Scaremix bags the Haribo Egg has become a toffee apple eyeball, whilst the Heart is bubble-gum flavored. Boo Bears and Dracula Rings have also been added, alongside a blood orange flavor Bottle. Claire Caley, seasonal brand manager at Haribo UK, said: “Haribo’s success stems from a range that combines core, all-year-round products with themed treats that shoppers recognize and trust to deliver for trick or treaters and for Halloween parties.” The brand also recommends stocking Maoam Stripes, Joystixx, and Bloxx this Halloween. Limited edition Haribo Scaremix and Tangfastricks are available in 140g sharing bags retailing at £1. Haribo Starmix Minis, Tangfastics Minis, and Super Party Minis contain 11 pre-portioned bags in a 176g bag, retailing at £1.

Source: Haribo Of America