La Roche Posay Opts For Tag System By Lumson To Launch to Launch

At these levels, the two molecules have clinically demonstrated impressive effectiveness. Pro-Xylane recreates substance deep-down, while LR2412 restructures the skin and works in complementary way to restore volume all the way up to skin’s surface. 

At these levels, the two molecules have clinically demonstrated impressive effectiveness. Pro-Xylane recreates substance deep-down, while LR2412 restructures the skin and works in complementary way to restore volume all the way up to skin’s surface. Such an innovative product had to be put on the market with an innovative packaging. “Such a potent serum was worthy of a container as high-tech as the formula within” “This reliable packaging delivers all the serum’s benefits, right down to the last drops”. TAG-System, thanks to its excellent product’s distribution, is a revolutionary cosmetic packaging product designed, patented and manufactured exclusively in Italy by Lumson. TAG, which stands for Techno Airless Glass, is a system that combines the beauty, the preciousness of a glass bottle with the technical and functional advantages of an airless system. For “ Substiane Serum ”, la Roche Posay chose a 30 ml glass bottle with white spray coloring on the inside of the glass bottle (Glass Enhancer finish), a uv metalized matt silver pump with a white actuator and a clear overcap. The packaging represents the color and the positioning of La Roche Posay brand at its best.

Source: Lumson