ModulArt by Pfeiffer - Moving Towards Perfection
Progress faster, reduce costs, buy turnkey solutions yet remain different—these are suppliers’ demands, be they beauty banners or brands.
31/10/06 Pfeiffer launches ModulArt, an innovative dispensing system allowing easy personalization thanks to mass-customization principles. Discover ModulArt at Luxe Pack Monaco from October 24 to 27.
To each his own pump
Progress faster, reduce costs, buy turnkey solutions yet remain different - these are suppliers’ demands, be they beauty banners or brands.
Pfeiffer, a dispensing systems specialist, offers solutions tailored to these very needs.
ModulArt, the fruit of the latest developments from the German company, integrates these demands. A dispensing system for viscous products based on standard components, ModulArt is easily customized thanks to its single block conception that integrates pump, outershell, actuator and slider. With ModulArt, customers can design a unique and individualized packaging by changing only one, the biggest part - the outershell.
Pfeiffer clients therefore benefit from a number of advantages: development costs divided by five, development time by three and the possibility to freely create their packaging design. Outershell design, decoration and colors - each client can come up with its own identity, thus creating a unique dispensing system that will stand out on store shelves.
Focusing on the needs of the end-user, Pfeiffer conducted a consumer study at the end of 2005 in New York and came up with a pump whose design is both fun and elegant. In addition, the system is simple to use and quick to handle thanks to one-hand operation with an incredibly convenient sliding actuator. With this secure locking system, there are no possibilities of unintentionally actuating the pump in one’s handbag or suitcase.
