New Packaging for Dobra Kaloria

The new design is modern and minimalistic. The packaging is made of matt cardboard in vivid colours which are different for each group of products.

23/01/09 Dobra Kaloria is a series of products created for people who want to lead a healthy life style and maintain a slim figure without giving up little treats.

The range includes breakfast cereals, delicious and highly nutritional biscuits as well as roasted seeds which make a great snack at any time of day.

The re-design of the packaging has been carried out by the Warsaw-based agency BRANDY. The new design is modern and minimalistic. The packaging is made of matt cardboard in vivid colours which are different for each group of products. Shiny varnish applied to the design emphasizes key features. The boxes also have a cut out window so that customers can view the product inside.