Nutpods Launches Signature Pack
Nutpods, a pioneer in the coffee creamer market, has successfully delivered a delicious, natural, and additive free, plant based alternative to half-and-half. 2018 has started off with big changes and even greater customer reach for nutpods. In September 2018, nutpods is strengthening their commitment to building their brand on ethical practices and providing the best consumer experiences.
Partnering with SIG, nutpods will re-release their Seasonal Edition Pumpkin Spice creamer in North America’s first aseptic carton package made with polymers linked to plant-based renewable materials: Signature Pack from Sig.
As a category innovator, nutpods has become one of the fastest growing brands in the country. By choosing SIG’s innovative Signature Pack solution, nutpods cemented its commitment to sustainability with this momentous plant based initiative. Offering Signature Pack to their customers not only means they are responding to current market demand for more sustainable products but that nutpods is passionate about having a positive environmental impact.
“We are so excited to extend our plant-based story into our new plant-based packaging. One of our five core company values is to reduce our impact on the environment wherever we can,” says nutpods founder & CEO Madeline Haydon. “Our consumers depend on us to bring them not only the highest quality products with the best taste, but also to be stewards of our category with regard to the environment and the Signature Pack is one of the ways we can continue to lead.”
Signature Pack promotes the use of renewable raw materials to save fossil resources while making a positive impact on the environment. Signature Pack cartons are made mainly from paper board from wood fibers and plant-based polymers through mass balancing. This means that for polymers used in the Signature Pack, an equivalent amount of bio based feedstock went into the manufacturing of the polymers. To ensure the integrity of this process, the mass balancing is certified through internationally recognized third-parties.
Polymers of the Signature Pack carton are linked to plant-based materials from European wood sources using recognized and audited certification systems to ensure strict traceability and accountability. The Signature Pack label will be displayed on nutpods seasonal creamers along with the FSC label which verifies that the processed wood fibers used to produce the raw paper board come from responsibly managed, FSC-certified and other controlled sources.
Yasmin Siddiqi, SIG Marketing Head North America, expressed: “In nutpods, we found a collaborator who shares our vision in creating a more sustainable future. The Signature Pack is one of the latest innovations supporting SIG’s “Way Beyond Good” initiatives. SIG is committed to offer customers the most sustainable food packaging solutions and to contribute more to society and the environment than it takes out.” Nutpods VP of Operations Tara Foster, who spearheaded the effort, said: “We continually look for new ways to grow our business while making less of an impact on the environment and discovered a great partner in SIG. Their product allows us to maintain our commitment to quality while consuming fewer fossil fuels it’s a win-win.”
Source: Green Grass Foods
