Polo Announces New Pot Format
Nestle Confectionery is launching a new pot format for mint brand Polo, offering a convenient pack for on-the-go shoppers and a trade-up opportunity for retailers. Polo pots are made from recyclable plastic and contain 44 mints in three varieties, Original, Sugar Free and Sugar Free Extra Strong.
Nestle Confectionery is launching a new pot format for mint brand Polo, offering a convenient pack for on-the-go shoppers and a trade-up opportunity for retailers. Polo pots are made from recyclable plastic and contain 44 mints in three varieties, Original, Sugar Free and Sugar Free Extra Strong. A spokesperson for Nestle UK & Ireland said: “The new recyclable Polo pots will offer consumers the chance to buy our iconic Polo mint brand in packaging which is both convenient – especially ideal for on-the-go – and ensures the quality of the product inside is of the highest standard.”
“The bigger pack size also provides retailers with the opportunity to trade consumers up, thus generating incremental sales value.” Polo pots are available from 20 March, retailing at £1.49.
Source: Polo